Creative Entrepreneurship

The B.Tech Design Engineering program is a four-year degree aimed at cultivating product engineers who design, build, prototype, and deploy smart products. It combines a solid foundation in mathematics, electronics, embedded systems, software, and applied AI with a focus on human-centered design and system-level integration. Graduates are trained for all stages of the smart product lifecycle, ensuring ethical usability and responsible engineering. The program integrates engineering rigor with design practice, addressing crucial challenges such as manufacturability and user-focused product behavior.

Digital 3D Modelling

Edge Computing

Ergonomics Engineering

Human Factors & Ergonomics Engineering

Product Innovation

Smart Product Prototypes

AI Design Engineer

Embedded Systems & IoT Product Engineer

Ergonomics Engineer

Design Engineer

Human Factors & Product Experience Engineer

Edge AI / Applied ML Design Engineer

Rita Ashra

Kanika Sharma

Divya Bindra

Ashutosh Deshmukh

Malvika Mahidhar

Sanjana
Mehta

Gavin
Remedios

Malvika Mahidhar

Rohan
Marathe

Janaki
Sonalkar

Jui
Karhadkar

Prathamesh Ambokar

Ashish
Kapoor

Manjit Singh Rajput

Sania
Sheikh

Ashish
Kapoor

Peeyush
Gupta

Ashish
Kumar

Jinal
Sangoi

Kanchi
Malhotra

Purushottam
Sawaran

Kushagra Gautam

Vipul
Mane

Sanjana Nanodkar

Shirali
Tyabji

Dr.
JyotiSaini

Mena Malgaonkar

Antara
Paul

Kanupriya Sharma

Rucha Suryavanshi

Mohit
Bhardwaj

Aashi lath

Assistant Manager - UI/UX Designer

Aastha malhotra

Senior User Experience Designer

Abha mehra

Executive Designer

Akanksha srivastav

UI Designer

Ananya gupta

Executive designer

Aveera juss

Lead Designer - HMI Design

Ayushi jhaveri

Graphic Designer & Social Media Executive

Chiraj rajdeo

Digital Studio Manager

Dhruvi shah

Designer

Ishani kulkarni

Think Design Collaborative

Jena shah

Art Director

Shreya shivakumar

Senior Graphic Designer

Vadanya Shrotriya

Associate Account Manager

Vani chandra

Digital Designer

Our Globally Benchmarked Curriculum

Semester 1

Find, Frame and Validate

DE101 Founder Mindset and Entrepreneurial Leadership

Develops founder judgement, self-awareness, resilience and team leadership for uncertain, resource-constrained environments.

DE102 Opportunity Discovery and Market Intelligence

Combines cultural observation, market analysis and entrepreneurial search to identify commercially meaningful opportunity spaces.

DE103 Customer Research and Behaviour

Uses qualitative and quantitative inquiry to understand jobs, behaviours, frictions and willingness to adopt or pay.

DE104 Venture Proposition and Business Model Design

Turns insight into differentiated value propositions and coherent business models, tested through prototypes and experiments.

DE105 Brand Creation and Strategic Storytelling

Builds a distinctive, credible brand system that clarifies meaning, trust and choice in the market.

DE106 Entrepreneurial Finance and Unit Economics

Provides financial control for early ventures through pricing, contribution, cash flow, break-even and scenario analysis.

DE107 Venture Validation Studio

Integrates semester learning in a governed sequence of customer, proposition, channel and commercial experiments.

Semester 2

Build, Launch and Scale

DE201 Product and Service Commercialisation

Develops the pathway from prototype to a reliable, deliverable and supportable market offering.

DE202 Go-to-Market, Sales and Growth

Builds acquisition, conversion, retention and partnership systems appropriate to early-stage ventures.

DE203 AI and Digital Infrastructure for Start-ups

Applies AI and no-code systems to research, content, customer operations, analytics and workflow automation.

DE204 Operations, Supply Networks and Scale

Designs repeatable operating systems, partners, capacity and risk controls for venture growth.

DE205 Intellectual Property, Contracts and Venture Governance

Develops practical literacy in entity choices, ownership, contracts, compliance, IP and responsible governance.

DE206 Funding, Valuation and Investor Readiness

Examines bootstrapping and external capital, valuation logic, investor fit and fundraising readiness.

DE207 Venture Launch Accelerator

A supervised launch environment in which students take a venture to market and defend traction, economics, operations and growth decisions.

Why our Year 1 outpaces every
other design school?

ISDI School of Design

Multidisciplinary Exposure

Offers a Major–Minor Pathway where students combine core specialization with a secondary focus called a minor.

Integrated Design Thinking

Combines design thinking, observation, and research fostering strategic and creative problem-solving.

Holistic, Future-Ready Learning

Includes forward-looking courses like Sustainable System and Time, focusing on environmental impact.

Other Design Schools

Holistic, Future-Ready Learning

Other design schools follow single-track, restricting students to one specialisation throughout the program.

Theory–Practice Gap

Often separates theory and practice, introducing research much later as an
after-thought.

Aesthetic-Centric Focus

Primarily emphasizes form and aesthetics, with limited focus on sustainability or systems thinking.

Download Curriculum

Admissions — The Design Way

Admissions in 4 Creative Steps

Know more

01

Submit the Application Form

Apply for July 2027 Intake

02

Creative Aptitude Test

03

Portfolio Review + Interview

04

Final Selection & Offer Letter

Eligibility

Indian Boards (ISC / CBSE / State Boards)

Minimum 60% overall in Class XII
Mathematics is a mandatory subject

A-Levels (UK)

Minimum grades A, B, or C in any 2 subjects
Plus a Grade B or above in Mathematics
Total of 3 subjects required

International Baccalaureate (IB)

A minimum of 24 points, including:

3 Higher Level (HL) subjects
3 Standard Level (SL) subjects
Mathematics is mandatory

Application Fee: ₹3,500

After selection, the enrolment fee of ₹75,000 to secure your seat is refundable!

Fee Structure

We believe in clarity. Here’s a simple year-on-year breakdown of our fees!

Fee Structure

Admissions Policy

Loans & Scholarships

That’s right – Funding just got easier! We partner with India’s top banks to support your journey to success. And, Our ATLAS Scholarship is there to enable access to world-class education for you and build a lifelong growth.

Education Loans

ATLAS Scholarships

Where concepts meet execution,
in and beyond the classroom.

At ISDI, every project becomes part of a career-ready portfolio. From hands-on labs and design sprints to brand collaborations, internships, hackathons, and industry showcases, you graduate with real-world experience and work that speaks for itself.

Repro House - For CD 3rd Year

Organized for 3rd-year CD students, the Reproscan Printing Press visit offered hands-on exposure to publication design, printing, and finishing processes bridging theory and practice while deepening understanding of the printing industry.

Visit to Swades Village

As part of the Design Research and Ethnographic Study course, Communication Design students from ATLAS SkillTech University collaborated with the Swades Foundation for a two-day immersion in Raigad villages, gaining firsthand insights into rural life, culture, and development initiatives.

Jaipur Immersion

The objective was to take them through the cultural, art and monumental heriatge of Jaipur. We also attended Workshops -Block printing , hand painting, Meenakari, Puppet making (storytelling) Meenakari jewellery. Blue pottery, Lac bangle making, Phad paintings

Workshop on block making

During their Jaipur trip, CD students explored the art of block printing, witnessing artisans carve intricate wooden blocks and trying the craft themselves, mixing colors, aligning patterns, and experiencing the joy of bringing designs to life.

Portfolio Review with Tanu Sinha (Design head Pepsico India)

3rd and 4th year CD students showed their portfolio work to PepsiCo and South Asia, head designer Tanu Sinha. She loved the work and gave them good feedback to improve on them. She was all praise for their maturity, skills and confidence in presenting.

Blue pottery workshop at Jaipur

During their Jaipur visit, CD students met skilled Blue Pottery artisans, learning about the craft’s Persian origins, Jaipur’s role as its hub, and the intricate process from molding to glazing while also understanding the challenges artisans face in preserving this traditional art.

Portfolio presentation to international faculty Amanda from Parsons.

3rd year showcased their brand and semiotics work to Prof Amanda, Parsons The New School and received feedback. She loved their work and gave some very positive feedback.

CD Students at WDCD

What Design Can Do (WDCD) is an international organisation that seeks to accelerate the transition to a sustainable, fair and just society using the power of design. Based in Amsterdam, with hubs in São Paulo, Mexico City, Delhi, Nairobi and Tokyo, WDCD started in 2011 and is initiated, curated and organised by creatives.

Climb K2 - 2 days

Organized by the Art & Design Department of Sophia Polytechnic, Climb K2 is a visual communication seminar that unites art students across Mumbai, featuring industry leaders who inspire through their creative journeys and showcase design’s transformative power.

Yutika Pandurkar - Branding

Rebranding Doy Kids Soap as a trusted, cruelty free, innovative brand for child skincare, combining its legacy offun and safety with modern advancements in natural and organic formulations.

Tanishka Shah - Print & Publication

This project explores pop-up techniques in publication design, using folds, tabs, and 3D mechanisms to enhance reader engagement and create dynamic storytelling experiences.

Varshitha Injeti - Sustainable Packaging

Made from agar-based bioplastic, this flexible, translucent material combines agar, glycerine, and water with natural dyes like turmeric, chili, and beetroot, plus flower petals for decoration air-dried to create a sturdy, biodegradable sheet.

Mayuri Shewale - Biodegradable watch case

Created from groundnut shells. Often considered agricultural waste, groundnut shells have garnered attention for their potential applications across various industries due to their unique chemical composition and properties.

Maize leaf envelope

This innovative packaging for jewellery is made from naturally dried maize leaves. The leaves are removed and dried, then a coating is applied to keep the from leaves from drying out. They are woven together like a mat, and cut tinto shape. They retain stiffness and can be lined with cotton or paper, making a good alternative to bubble wrap envelopes.

Visual narratives

The narrative, “Nostalgia Through the Senses,” follows Aisha as she returns home unannounced after months away. Each sensory cue sight, sound, touch, and smell evokes vivid memories, immersing her in moments from the past.

Siddhi Thakur - Consumer Psychology Tricks

The students were taught various psychology tricks that brands use to increase their revenue, gain more customers and make them loyal. The students then chose a brand of their choice and thoroughly studied the communication to identify the psychological tricks.

Sidharth Girish - Consumer Psychology Tricks

This jewellery packaging is crafted from naturally dried maize leaves, coated for durability, woven into mats, and cut to shape, offering a stiff, sustainable alternative to bubble wrap envelopes.

Janaki Pandit - Sustainable Packagaing - Cereals

This jewellery packaging is crafted from naturally dried maize leaves, coated for durability, woven into mats, and cut to shape, offering a stiff, sustainable alternative to bubble wrap envelopes.

Student Projects in Motion

Where creativity meets momentum

Vani Jain

Amey Bardapurkar

Atharva Jadhav

Arshia Anil

Surbhi Nagari

Manya Kamath

Jay Pimpalkhare

Ameya Kulkarni

Trisha Bachkaniwala

Jinal Dharamshi

Rehaan Goregaokar

Shreya Jangid

Sailee Sanaye

Amartya Garikapati

Tisya Jain

Tanishka Shah

Student Voices: Real Voices from the Program

Hear from our students

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I am loving the studio day and am enjoying watching what people are doing across teams

Janhavi Chaudhary

Class of 2023

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We have learned so much about the industry. I am so happy to be practicing it now.

Arundhathy Varma

Class of 2025

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I love our college, I am so proud of my college and excited for what’s next. I feel prepared thanks to everything my college has done for me.

Anushka Agrawal

Class of 2025

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I’ve learned a lot at ISDI. I have had a great support system and thanks to that I have joined a company as a Lead Designer

Ishaan Moirangthem

Class of 2025

Questions? We can read your mind

Yes, ATLAS ISDI School of Design & Innovation offers Communication Design as a specialisation under its 4-year B.Des program. The institute provides:

Career guidance and industry exposure
Support in portfolio development
Assistance in exploring internship and placement opportunities

The communication design curriculum taught at ATLAS ISDI School of Design & Innovation differs from other courses teaching communication design because our curriculum has been designed in collaboration with Parsons School of Design. It helps students with:

Visual communication and storytelling
Design fundamentals and digital media practices
Studio-based and project-led learning
Real-world problem-solving through design projects

To apply for Communication Design at ATLAS ISDI School of Design & Innovation, candidates must have:

A minimum of 50% in 10+2 (or equivalent) from a recognised board
A Design Portfolio or take the Design Aptitude Test
Personal Interview

Yes, students at ATLAS ISDI School of Design & Innovation may have opportunities to engage with industry professionals through:

Guest lectures and workshops
Project-based learning
Exposure to real-world design briefs

These interactions help students understand industry expectations and practices.

There are many career prospects one can consider after graduating from Communication Design. The diverse field opens doors to many opportunities, such as:

Graphic Designer
Content Designer
UI Designer
Social Media Strategist
Visual Designer
Digital Interaction Designer
Packaging Designer
System Engineer
Branding specialist
Brand & Way Find Designer

Yes, ISDI provides global exposure for its Communication Design Students. We have a curriculum which has been designed in collaboration with Parsons School of Design. The curriculum covers:

Global topics, which help students gain knowledge from a wide spectrum
It helps students work on challenges which are prevalent in the field
It allows students to understand in depth and apply the knowledge with live projects
The curriculum integrates disruptive design sense with experiential learning

Yes, the Communication Design program at ATLAS ISDI School of Design & Innovation benefits from collaboration with Parsons School of Design. This ensures:

Exposure to global design methodologies
Contemporary and relevant curriculum frameworks
A balance between conceptual and practical learning

Our Globally Benchmarked Curriculum

Semester 1

DE101 Founder Mindset and Entrepreneurial Leadership

DE102 Opportunity Discovery and Market Intelligence

DE103 Customer Research and Behaviour

DE104 Venture Proposition and Business Model Design

DE105 Brand Creation and Strategic Storytelling

DE106 Entrepreneurial Finance and Unit Economics

DE107 Venture Validation Studio

Semester 2

DE201 Product and Service Commercialisation

DE202 Go-to-Market, Sales and Growth

DE203 AI and Digital Infrastructure for Start-ups

DE204 Operations, Supply Networks and Scale

DE205 Intellectual Property, Contracts and Venture Governance

DE206 Funding, Valuation and Investor Readiness

DE207 Venture Launch Accelerator

Admissions — The Design Way

Where concepts meet execution, in and beyond the classroom.

Student Projects in Motion

Student Voices: Real Voices from the Program

Ready to Build a Design Degreethat’s Built for the Real World?

Questions? We can read your mind

Does ISDI offer specialisation in communication design along with placements?

What is different about the communication design curriculum taught at ISDI?

What are the criteria for applying to study Communication Design at ISDI?

Will I get opportunities to interact with industry leaders while studying Communication Design?

What are the different career prospects I can consider after studying Communication Design?

Does ISDI provide global exposure for Communication Design students?

Will the collaboration of Parsons School of Design with ISDI's Communication Design Program benefit me and my career?

Where concepts meet execution,
in and beyond the classroom.

Ready to Build a Design Degree
that’s Built for the Real World?